FAQ - Frequently Asked Questions
What is BellaGrafica?
BellaGrafica is a new product line from Marathon Press dedicated to unique marketing solutions for boutique studios. Marathon has partnered with six of the most innovative marketers in the photographic industry and have worked with them to create marketing tools to attract their ideal clients–those who value fine things and are willing to pay a premium for an outstanding experience.
How do the products work?
With six distinct collections, there is something for every studio. BellaGrafica products can be used as templates–use the maker’s design and Marathon will insert your images and text into the design. If you like a product but the design does not fit your style, use the product concept (size, die cut, shape) to create your own custom design or allow Marathon to create a custom design for you.
What is Off-the-Shelf?
It doesn’t take thousands to start marketing like the industry’s top studios. Several BellaGrafica products are available Off-the-Shelf, meaning they are already printed and can be purchased and used right away in your own studio for a fraction of the investment in custom printing. Because these products are already produced, they can be purchased in lower quantities. Plus, many of these products can be customized for your studio by adding your own imprint. Off-the-Shelf products have been adapted from the original custom design and therefore may differ from the product specs listed for custom printing. For additional information, contact an account representative at 800/385.5938.
What if I want something completely unique?
Marathon is happy to work with you to create a truly unique marketing piece for your studio. With your ideas and our experience, the possibilities are limitless.
Can I get samples?
The best way to receive a representative sampling of products is to purchase The Idea Collection. This collection includes more than 30 of the most sought-after products from each of the six BellaGrafica collections. Also included is one Portrait Delivery Box from each of the six collections, the BellaGrafica Bag and a gift card to use on any Marathon or BellaGrafica order.
How can I use The Idea Collection?
The Idea Collection is a priceless collection of inspiration from each of the six BellaGrafica collections. Each of the six boxes contains at least five of the product which are integral to the maker’s own studio. Even if you do not identify with the design of a particular collection, there are ideas in each box which can be adapted and used in your own studio.
Can I just purchase one box from The Idea Collection?
The Idea Collection is only available as a complete set. Remember there is something every studio can adapt and use in each of the six boxes.
I like pieces from several of the collections. Do I have to buy into just one collection?
No. Pick and choose from each of the six collections to fulfill your marketing needs.
Can I use my own design on a BellaGrafica Product?
Yes. Marathon will send you a template free of any art to assist you in building your custom design.
Can you send me the design template so I can drop in the images and text myself?
Out of respect for the maker’s design, Marathon does not release design templates.
How do I place an order?
To place an order for any BellaGrafica product, contact an account representative at 800/385.5938. Off-the-Shelf products are available to order online at www.BellaGrafica.com.
How much will this cost?
BellaGrafica products have been designed to engage the consumer–causing them to interact with your marketing piece. This creates a connection with your marketing message that increases the value of your investment. With that in mind, BellaGrafica offers several options. Choose all the bells and whistles–as designed by the maker–or select a more cost effective option featuring richly textured matte paper. In addition, more than 50 products are offered Off-the-Shelf with minimum orders starting at 50 to 100 pieces.
What’s the minimum order for products?
Minimum order requirements vary from product to product. Many products can be produced on Marathon’s digital press with quantities starting at just 50 pieces. Products produced on Marathon’s offset press are offered in quantities of 500, 1,000, 2,500, and 5,000. See www.BellaGrafica.com for available quantities of each product.
How long does it take to get these once I order?
Off-the-Shelf products, which are not imprinted, ship within 48 hours. Off-the-Shelf products that are imprinted for your studio, ship within five business days after your proof approval. The average turnaround for custom printing is two weeks from your final proof approval. However those products featuring intricate construction and details take longer to produce–up to four to six weeks. An estimated ship date is provided upon final proof approval.
Are the products ZIP Code protected?
Because each product can be customized resulting in a completely unique marketing piece, BellaGrafica products are not ZIP Code protected. ZIP Code protection has however been granted to the makers for their home state.
I like the design but can I change the color?
Yes. Marathon can adapt any design to fit your studio’s color scheme for an additional charge.
I like the design but can I change it to fit my images and text?
Yes. Marathon will make minor adjustments to the selected design to fit your images and text at no additional charge. Extensive design changes will incur design charges.
Can I get Off-the-Shelf products with my own images and text?
Because Off-the-Shelf products have already been printed, they cannot be customized with different images. However many Off-the-Shelf products can be imprinted with your studio logo and contact information.
Can I get custom packaging?
Custom Portrait Delivery Boxes are not available. However custom Belly Bands and Portrait Folders can be ordered.
Do you offer packaging for larger prints?
The BellaGrafica Bag accommodates up to 12”x15”. Portrait Delivery Boxes are only available in the 8x10 size at this time. Portrait Folders are available up to the 11x14 size.
